Get the Confidence to Break Through
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Tag Archives: marketing
Building a consulting, coaching, or other business as an expert problem solver can be isolating, frustrating, and depressing. It feels like a never-ending process of trying to get noticed, inspire those who notice you to learn more, and then invite them … Continue reading
Every guru says to start at the same point – identify your Ideal Client. They tell you that’s the most important thing and that without clarity on that you’ll struggle. I think they’re dead wrong when they’re talking to service … Continue reading
Buying is full of risk. There are lots of reasons your Prime Suspects don’t buy from you but they all boil down to fear. They’re afraid you won’t deliver….afraid your solution will make things worse and not better…afraid the return … Continue reading
I was on Skype with my colleague in an online mastermind group last night. We’ll call her Sandi (since that’s her name). She was looking for feedback on book covers for a client project. Sandi had been working on this … Continue reading
If you’re a consultant, coach, licensed service professional or other expert who’s stock in trade is their expertise, one issue you may struggle with is getting your message out in a powerful way that doesn’t come across as salesy. If … Continue reading