September 10

From Side-Hustle to Six Figure Business


To watch the interview, press the forward facing triangle in the center of the image above.

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Welcome to the Courageous Entrepreneur Show. This is the show that shares information and inspiration to help you break free from self-doubt, limiting beliefs, and disempowering patterns and break through to create the thriving, successful business you dream of and deserve.

The show features interviews with entrepreneurs who’ve overcome amazing challenges to create success on their terms and experts who share insight and practical information that can help you get past your blocks and move forward with courage, confidence, and clarity.

The show is available in both video and audio formats on a variety of platforms including iTunes, I Heart Radio, in the Google Play store, on YouTube and on my website at

If you like what you hear I hope you’ll share the show with others and I hope you’ll decide to join my Courageous community on Facebook. The group is for introverted, mission-driven coaches, consultants, and other experts who are ready to be part of a growing community of like-minded professionals who cheer, support, and encourage each other on their journey while receiving tips, information, resources, and strategies from me along the way.

You can also become a fan of the show on my site at Winnie When you do you’ll get episodes delivered right to your inbox along with information, tips, and resources to help you consistently move forward to reach your biggest goals. You’ll discover how to position and pre-sell yourself as the unique solution provider you are, and ultimately to profit from your expertise while you build a business in alignment with your faith, beliefs, and values.


I started feeling the pull to go out on my own when I started to become unhappy with the types of sacrifices I was making for my employer – working 7 days a week; what I believed was too much travel, and way too much stress.

But I ended up leaving way before I was ready. I had no idea what I was going to do or how to get clients let alone how much to charge.

I ended up getting frustrated and having to get a job within a few months.

The second time I went out on my own I was forced out by injuries I sustained in a car accident. And I struggled for years trying to manage my recovery and get my business established.

I wish I had gotten the kind of information and had the sort of insight that today’s guest had and has.

Ed Gandia worked in corporate sales for more than 8 years when he didn’t like the direction his career was going either. He was facing the same thing I was – a lot of travel – and he knew that if he kept going all in on his career he would be living out of a suitcase.

So he created a plan to escape by building a business on the side.

Ed went from replacing his six figure corporate job to being a well-paid freelance copywriter. He now coaches and mentors other writers to launch, build, and grow their businesses.

No matter where you are on your entrepreneurial journey, Ed has some great tips and strategies that can help you get more clients and realize you’re capable of more than you think you are.

Listen in as he shares:

  • The plan he laid out and what he called triggers that he needed to hit before he would feel confident enough to quit
  • How long it actually took him to leave compared to the plan he made – I think it will surprise you
  • The 4 things that helped him get his business off the ground
  • When he came clean to his boss about his moonlighting
  • How he managed his time to fit his full time job, growing family, and side business into his schedule
  • His secret to manage looking for new clients with getting his existing client work done and keeping his day job
  • How he decided what to charge when he started out

And what he knows now that he wished he knew when he started.

As always listen all the way to the end where I’ll share your action step and cocktail exercise for this episode.

Guest Contact Information:

Ed’s website    Get Ed’s free resources and information to help you launch and grow your freelance copywriting business

Ed on social media – 




Related Episodes

Mike Michalowicz shares business building tips for solo professionals

How to Attract Clients and Opportunities with LinkedIn’s Publishing Platform

Learn to Love Networking by Becoming an Intentional Networker


This free worksheet gives you the highlights from the show notes, includes the cocktail exercise (aka “reflection exercise”) and action step.

This free worksheet is a very basic strategy map to help you manage your priorities and business building time more effectively.

Ready to Become a Courageous Entrepreneur?

If you’re a mission-driven, introverted coach or consultant who is ready to make your next big leap and you’d like to become part of a community of like-minded professionals, then check out The Courageous Entrepreneur Lab. 


courage, goals, marketing, mindset, side-hustle, startup, success

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