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Welcome to the Courageous Entrepreneur Show. This is the show that shares information and inspiration to help you break free from self-doubt, limiting beliefs, and disempowering patterns and break through to create the thriving, successful business you dream of and deserve.
The show features interviews with entrepreneurs who’ve overcome amazing challenges to create success on their terms and experts who share insight and practical information to help you fulfill your big mission.
If you like what you hear I hope you’ll share the show with others and I hope you’ll become a fan of the show on my site at Winnie Anderson.com/fans. When you do you’ll get episodes delivered right to your inbox along with information, tips, and resources to help you position and pre-sell yourself as the unique solution provider you are, and ultimately to profit from your expertise while you build a business in alignment with your faith, beliefs, and values.
If you’ve ever had an idea for something and didn’t pursue it you’re definitely going to want to listen to this episode multiple times.
And if you’ve ever worried about how you’d handle a growing business you’re going to want to listen to this and take notes. Which you can do by getting the worksheet for this week’s episode at WinnieAnderson.com/bomb
I get suggestions about people to interview on a fairly regular basis and I often find that the person just isn’t a fit.
So when a PR rep reached out to me and suggested today’s guests for the show I was skeptical. But I’m so glad I met these young ladies.
Isabel and Caroline Bercaw are the sisterpreneurs behind DaBomb bath fizzers.
The two young inventors got their start in 2012 when they were 10 and 11 respectively.
They liked using bath bombs but weren’t crazy about how the bombs sometimes left their skin or the tub feel so they created their own.
They started giving them as gifts and discovered the bombs were so popular they started selling them. The rest as they say is history.
Today they’re the faces of a multi-million dollar family business that employs their parents and about 150 people in their community.
The girls are actively involved in marketing and running the company and in this interview we discuss the challenges of running a growing company while you’re not old enough to sign a contract.
Trust me, these girls have big lessons for all of us and the episode is full of insightful nuggets these teens share.
So listen in as we discuss:
- How they grew their business from idea to initial 25$ investment to millions of dollars in revenue
- Their approach to differentiating their product – this surprised me and it might surprise you
- The challenges of running a family business and how they manage to get some down time
- The power of and importance of branding especially in a crowded market
- And what surprised them about running a business that might seem like a negative but they ended up seeing as a positive.
As always listen all the way to the end where I’ll share your cocktail exercise and action step for this episode.
Guest Contact Information:
Isabel and Caroline Bercaw’s book — Fizz, Boom, Bath
Guest Special Offer
Free shipping off of orders of $30 or more. Use code CEspring2018
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Then consider joining the Courageous Entrepreneur Club.
The Club is made of small groups of no more than 10 people each who are solo professionals and entrepreneurs who receive coaching, accountability and support from me and from each other as they move forward to come out of hiding, achieve the goals that they otherwise would lose focus on, and generally take their business to the next level of success.
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