I hear from all sorts of solo professionals — whether they’re independent consultants and coaches or they run a small firm — that sales cycles (the time it takes to go from the “getting to know you” stage to the signed agreement) continue to take “too long”.

In their mind that is.

In the mind of the buyer, the sales  process takes as long as it needs to take.

In this 6-minute video I explain the 3 things you’re asking your Suspects to do. These things are what they have to feel good about doing or they’ll never make the purchase.

What do you do to make it easier for your Suspects to decide to buy?

About the author 

Winnie Anderson

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